Why Creative Jobs Are Not Considered Real Jobs in India: An Analysis

In the dynamic landscape of India's socio-economic environment, creative professions face a myriad of challenges and attitudes from various stakeholders, including society, educational institutions, and families. Despite the growing recognition and importance of creativity in innovation, branding, and cultural expression, creative jobs are often sidelined or undervalued. This article delves into the multifaceted reasons behind the societal perception that creative jobs are not considered real jobs in India.

Cultural Values

Traditional Professions vs. Creative Careers

Indian society traditionally places a high value on stable and conventional professions such as engineering, medicine, and law. These fields are seen as secure, prestigious, and often associated with high social status. In contrast, creative careers such as those in the arts, media, and design may be viewed as less secure and prestigious. This cultural bias towards traditional professions often leads to a preference for them over creative careers, creating a perception that creative jobs are not as legitimate or valued.

Economic Stability

Financial Security and Steady Income

Many creative jobs, such as those in the arts, media, or design, can be perceived as less financially stable compared to traditional careers in engineering, medicine, or law. Parents and families often prioritize job security and a steady income, which can influence their guidance and support for their children's career choices. This bias against creative professions contributes to the perception that creative jobs are not as real or viable as conventional careers.

Lack of Awareness

Understanding the Creative Industry

There is often a limited understanding of the potential career paths and opportunities available in the creative industries. Many people may not be aware of the diverse and successful career trajectories within these fields. As a result, the creative sector may not receive the recognition or respect it deserves, leading to a perception that these jobs are less genuine or less important.

Education System and Rote Learning

Valuing Academic Achievement

The Indian education system traditionally emphasizes rote learning and academic achievement, which can undervalue creativity and critical thinking. This educational approach may discourage students from pursuing creative subjects and careers, leading to a shortfall of individuals with creative skills. Consequently, the education system can contribute to the perception that creative jobs are not as valuable or real as conventional careers.

Social Status and Recognition

Perceptions of Prestige and Respect

Careers in fields such as engineering and medicine typically come with higher levels of social prestige and recognition. In contrast, creative careers might not receive the same level of respect or recognition, leading to the perception that they are less real or less important. This can contribute to a societal bias against creative professions and a continued marginalization of these jobs.

Parental Expectations

Guidance and Influence

Many parents encourage their children to pursue careers that are perceived as more stable and lucrative. This can often steer children away from creative pursuits, reinforcing the societal perception that creative jobs are not as real or viable. Parents' expectations and guidance play a significant role in shaping young people's career choices, and this can further perpetuate the bias against creative professions.

Market Saturation and Perceived Lack of Viability

Perception of Competition and Viability

In recent years, there has been an increase in the number of individuals pursuing creative careers. This market saturation has led to a perception of oversaturation in fields such as filmmaking, writing, and design. This can contribute to the belief that these jobs are less viable or less real, as the number of available opportunities may not meet the growing demand. Perceptions of oversaturation can further marginalize the creative sector and discourage potential entrants.

The Future of Creative Jobs in India

Despite these challenges, the creative sector in India is growing and gaining increasing recognition for its importance in areas like innovation, branding, and cultural expression. As the Indian economy evolves and becomes more knowledge-based, there is potential for changing attitudes toward creative professions. Efforts are needed to promote awareness of the diverse and successful career paths within the creative industries, as well as to reform educational approaches to value creativity and critical thinking.

As the world becomes more interconnected and creative solutions become increasingly valuable, it is crucial to challenge and change the perception that creative jobs are not considered real jobs in India. By promoting awareness, providing support, and valuing creativity, the creative sector can thrive and contribute more fully to the socio-economic landscape of India.